Advisory — From the Inside Out

Get a buyer-side audit of your sales strategy — from someone who’s bought what you sell, for the kinds of companies you want to close.


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What It Is

This isn’t sales theory. It’s a diagnostic sprint to assess how your GTM motion lands inside the buyer org — using $1B+ in managed spend, $100m+ procurement value delivered and 200+ enterprise deals as a lens.


What You’ll Get — The Buyer-Side Audit™

Step 1: Inside-Out Diagnosis

A tactical advisory sprint to quicklysurface issues, flag risk, and upgrade how you sell — based on how buyers actually buy.

We dive into your sales process, positioning, and 1–2 strategic deals.

You’ll get a forensic breakdown of how your pitch lands inside the org — where buyers get nervous, confused, or blocked.

Tools we use:

✅ Enterprise Buyer Brain™

✅ Friction Signal Library

✅ Deal & messaging intake


Step 2: Friction Map Delivery

You get your custom Friction Map™:

Where deals are stalling, how exposed your champions are, and what’s not aligning with buyer logic.