Written by Howie Chan

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👋🏽 Hello! Welcome to the ABC behavioral science marketing playbook. In case this is the first time you’re meeting me, my name is Howie Chan & I’m a brand and influence strategist for the most innovative healthcare companies + ambitious experts looking to become people’s subconscious choice.

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đź“— The ABC Playbook:

Application

🎯 Scenario:

You’re launching a high-ticket executive mastermind for founders and senior leaders.

Private dinners. Strategic conversations. Real access.

You’ve built the curriculum.

You’ve lined up guest experts.

You’ve priced it at $12,000 for the year.

Now what?