Recruit Users

Please carefully fill the users' database : When recruiting, ensure that users match your target user profile as closely as possible.

Users database for the 2nd test

Write your qualitative interview guide

Introduction (Introduce yourself, briefly explain the purpose of the test and allow the participant(s) to comment or ask questions)

Hello, my name is Sirui LI and I am a student from EMlyon business scuool. We are designing an online market especially for the small scare producers, which will help them increase profits. As we know, these small scare farmers usually sell what they produce directly and they may be in lack of chanels and information. So our app will provide them a platform to sell more and promote more. Both the producers and buyers are convenient to use our app. The producers need to take a picture and write some introducing words. And then they just need to wait for buyers to make a deal. The buyers can choose what they want and pay. And then they just need to stay at home and wait for the goods. All the process will be guaranteed by us.

Ask general information related to the topic (Ask the tester some general questions. Talk about their habits)

Q1:Have you bought something from small scare farmers? Q2:Do you prefer the production from small scare farmers? Q3:Do you want to help them if there is an online market to buy fresh vegetables?

What are the behaviors related to particular issues (Ask them to express himself on your application, product or service. Feel free to use the prototype for this part)

Q1:Do you often need fresh fruits and vegetables? Q2:Do you want to try an online market to buy fresh vegetables? Q3:How long can you wait for the delivery?

2. Users' scenarios

Users' feedbacks

Please click on Users Feedbacks and carefully fill the following pages for each user (minimum 3 users)

Copy of Iteration 1 - User 1 Feedbacks

Copy of Iteration 1 - User 2 Feedbacks