What is the problem you want this design to solve?
What are you currently doing (if anything) to solve this problem? What's the status quo?
What will this new design solve for your users? What will it help them accomplish?
Why and how will this design benefit your business?
What will you measure to determine how this new design is working? How?
https://www.figma.com/file/Vq0T2CpNMajCOzGTjsl3U2/Figma-x-Notion-Templates?node-id=0%3A1
Short explanation of why you chose the direction you did and how you see it operating.
Will adding or changing this design impact other parts of the product? Other metrics? Other user behavior? What does it touch and what changes will it introduce?
What do you expect to happen when this design is implemented? What do you think it will achieve or make possible?
How might you go about implementing the change? Is another round of feedback needed?