A Live Activity feature that gives customers peace of mind with up-to-date location services for Taskers.
Project: ****View Figma File (Godzilla)
Core Information
0️⃣ Live Activity Tasker Tracking
- The Challenge: In an on-demand economy where 4,384 daily tasks create thousands of "Where is my Tasker?" moments, clients potentially experience unnecessary anxiety waiting for their Tasker - a friction point affecting TaskRabbit's 1.2-2.2MM+ user base.
- The Solution: A Live Activities widget that transforms uncertainty into confidence by providing real-time Tasker location updates directly on iOS Lock Screen and Dynamic Island, eliminating the need to actively message their Tasker requesting an update.
- Business Impact: Designed to reduce inquiries, improve satisfaction, and align TaskRabbit with industry standards set by Uber and Lyft in the $3.71B on-demand services market.
1️⃣ Context & Market Landscape
1.1 The TaskRabbit Platform
"When you need to get more done with less effort." TaskRabbit connects clients with skilled local Taskers for everything from furniture assembly to moving and cleaning. The platform has established itself as a leader in the on-demand services market since 2010.
TaskRabbit's 2024 performance demonstrates significant market presence and opportunity: