Target Audience

Segments

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Families with kids

Families with children who are looking for interesting and educational books for their children. They are looking for a place where they can choose literature for all family members.

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Young people/Teenagers

People who have stable jobs often find time for relaxation and development through reading. They don't have children yet. They read in their free time and look for modern literature on various topics.

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Seniors Seniors who love to read are looking for self-help books, stories, or classics. They often visit bookstores to find a quiet place to read and relax, or just to socialise.

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Pain points I solve

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Families with children

• It is difficult to find quality literature that is appropriate for the child's age and interests
• Doubts whether the book will be interesting and useful for their child. </aside>

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Young people/Teenagers

• There is no time to read books due to a busy schedule.
• Sometimes it is difficult to find something new and interesting among the large number of books.

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Seniors

• It is difficult to find literature that matches one's interests and habits.

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