I design revenue architecture for creator-led businesses.

I operate at the intersection of talent, capital, production, and sponsorship strategy — helping creators and media founders structure monetization systems that scale.

Over 18+ years I’ve worked across agencies, platforms, production companies, and creator ecosystems, contributing to $510MM+ in enterprise value and millions in structured sponsorship revenue.

I don’t act as an agent.

I don’t take long-term commissions.

I architect systems that unlock leverage.

Background

Talent & Creator Economy

• Former Agent at The Gersh Agency representing digital creators before the “creator economy” was a term
• 10+ years building creator-focused companies
• 18+ years working across creators, brands, agencies, and production

Production & Story

• Meisner-trained actor with film and television credits
• Writer / Director / Producer across film, stage, and television
• Played a foundational role in building AllwayzOnStage, a theatre company for differently-abled performers (13+ years).

Current Focus

• Sponsorship infrastructure
• Creator monetization strategy