Deep Work is exploring the possibility of arranging an open, digital show and tell to bring value to the network and other freelancers. And also open up for possible leads.

We aim to use ads to find out which user groups respond to the message of digital show and tell and look for which wording captivates people the most.

This is the summary of what we did and what we found

Table of Contents

Summary of what have been done

We have had ads to a landing screen out for roughly 5 days

We also have feedback on the event page that was used

Learnings from the ads

• The findings are not statistically robust - would have liked to see over 1000 views on an ad to consider it more robust for scaling
• Mainly attracted men 50+
• Mobile device only (almost)
• South East Europe (my fault)