<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/137cc330-98a2-4964-931b-a25391f90024/3.png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/137cc330-98a2-4964-931b-a25391f90024/3.png" width="40px" /> Developing a functional product concept (MVP)

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So far, you have developed a prototype from your idea, verified it through direct target customer feedback and then elaborated it with the Jobs to be Done methodology. Now you have a functional product concept.

Now we will verify the developed MVP with your target group and then develop a business model.

<aside> 🚨 Important! This step is the foundation of your success later.

If you don't work carefully and conscientiously now, you will certainly regret it later on and your whole idea may fail!

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Your MVP in one sentence

So far, you have developed a prototype from your idea, verified it through direct target customer feedback and then elaborated it with the Jobs to be Done methodology. Now you have a functional product concept. Now we will verify the developed MVP with your target group and then develop a business model.

My MVP

For target customer X, who has problem Y, my product delivers A, solution B, with value proposition C and outcome D for customer

Short version MVP

I help ____________ (target customer) to solve ____________ (problem) in which I ____________ (solution).