This role goes beyond day-to-day posting and requires someone who can think strategically about social media, collaborate with creative teams and execute brand-led campaigns and activations. Looking for a person to lead content, community and brand presence across platforms.

Ideal Role Scope

• Own day-to-day social media management across platforms — posting, community engagement, comments, DMs, etc.
• Drive social media planning, calendars, and content strategy
• Support brand collaborations, partnerships, and on-ground activations
• Write social-first content including captions, hooks, and creative copy (in collaboration with the communications lead)
• Coordinate and execute basic shoots and content production with internal creative teams
• Manage external agencies and partners for shoots, campaigns, and content execution

Ideal Background

• 3–6 years of experience, though open to strong profiles with lesser experience
• Prior experience in the F&B space would be ideal
• Could come from a D2C brand or a creative/social agency background