Importance: HIGH. Real changes shipped to the live site. Source of plan: competitive-content-intelligence-report.md, Part 7 Tier 1.

What was done (shipped to live aguiarinjurylawyers.com)

1. H2-as-question rewrites — 54 headings, 10 pages — COMPLETE

Every practice-area/location H2 named in h2-question-rewrites-10-pages.md was rewritten as the searcher's actual question, via scoped WP REST find/replace inside <h2> blocks. Each target was verified to match exactly once before writing; new H2s confirmed present and old absent after writing; both flagship pages confirmed on the public render.

Page ID Type H2s
Car Accident 6891 page 7
Truck Accident /truck-accident/ 6905 page 12
Motorcycle 6899 page 4
Pedestrian 61283 page 5
Bicycle 61286 page 3
Wrongful Death 7065 page 5
Uber/Lyft 61285 page 3
Delivery Vehicle 11318 post 7
Insurance Bad Faith 61289 page 3
Louisville (location) 60606 page 5

2. FAQPage schema — Car + Truck — COMPLETE

FAQPage JSON-LD injected into post_content (wrapped in <!-- SAIL-FAQPAGE-SCHEMA --> comments). Car = 7 Q&As, Truck = 11. Questions mirror the new H2s; answers grounded in page content (KRS 304.39 PIP, etc.). Purpose is AI answer-engine citability, not Google FAQ rich results (Google restricts those to gov/health since Aug 2023). Live render of both confirms a valid FAQPage block parses.

Important correction (drift caught)

The prior recon's live-vs-db-diff.md and backups/ used id 61280 (/truck-accident-lawyer/) for Truck. That page does NOT contain these H2s. The correct Truck page is 6905 (/truck-accident/). All Truck edits went to 6905. The prior live-vs-db-diff.md MAJOR-divergence claims were stale — current post_content matched the live render on every page at execution time.

Why the session is pausing here

Three items were intentionally deferred because they need a decision or carry homepage/global risk (ask-first):

  1. Attorney bylines (report item 3). byline-attorney-mapping.md has 8 CONFIRM-with-Sam author choices + needs WP author profiles built. Not started.
  2. Global schema trims (rest of report item 1). Trimming the 141 per-page geo nodes and the homepage self-serving Review/AggregateRating touches global/homepage schema — held for approval.
  3. Wrongful Death 1→2 H2 split. "Who Can File…" maps to two questions; only a structural Kadence insert can add the 2nd. Live page received the first question only.

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