In this session, we’ll cover:
✅ Understanding YouTube Analytics (track performance & growth)
✅ Using Tags, Cards, End Screens & YouTube Posts
✅ Exploring YouTube Optimization Tools
YouTube Analytics helps track video performance, audience engagement, and growth trends.
📊 Watch Time: Total minutes people watched your videos. (Higher watch time = better rankings)
📊 Average View Duration: The average time viewers spend on your video.
📊 Click-Through Rate (CTR): Percentage of people who clicked your video after seeing the thumbnail.
📊 Audience Retention: Shows when viewers stop watching. (Try to keep retention above 50%)
📊 Traffic Sources: Tells where your viewers are coming from (search, suggested videos, external sites).
📊 Subscriber Growth: Tracks how many new subscribers you gain or lose.