In this session, we will explore Canva, a popular graphic design tool, and learn how to use it to create logos and social media posts for digital marketing.

1. What is Canva & How Does It Work?

What is Canva?

Canva is an online graphic design platform that allows users to create visuals like:

✅ Social media posts

✅ Logos

✅ Posters, flyers, and brochures

✅ Presentations

✅ Business cards

It’s beginner-friendly and offers thousands of templates, drag-and-drop tools, and a free version with plenty of design elements.

How Does Canva Work?

1. Sign Up/Login – Create an account at www.canva.com.
2. Choose a Design Type – Select from templates (e.g., Instagram post, logo, YouTube thumbnail).
3. Customize – Use drag-and-drop tools to add text, images, icons, and effects.
4. Download & Share – Save the design as PNG, JPG, or PDF and share it online.

2. Creating a Logo in Canva

Steps to Create a Logo

1. Go to Canva Dashboard