Session Overview

This 43-turn session ran from 2026-05-22 (14:38 UTC) to 2026-05-28 (20:23 UTC). It began as a /locations/ page hero and content layout redesign and expanded into a major site-wide initiative: building 5 clients-family section variants (A through E) deployed across the homepage, about-us, Sam Cares, and 54 Tier 4 location pages. The session also produced a CTA form banner (Variant E), a white-card Google review slider, brand rule updates to firm-briefing and website-rules-new, and a late-session fix for Variant C's mosaic cropping issue.

Tech stack: WordPress on Cloudways, Kadence theme, RankMath SEO. Site: aguiarinjurylawyers.com.

What Was Accomplished

Locations Page Redesign (/locations/)

• Hero redesigned: Option C selected (photo hero with rotating statewide city marquee). Background uses live Kentucky pasture photo. Eyebrow "LOCATIONS WE SERVE" at 18px, hero height reduced to 380px min-height.
• Tiered location card system built and deployed: Tier 1 (Louisville, Lexington as huge side-by-side cards with address, phone, Call Now and Directions buttons), Tier 2 (4 regions: Central KY, Eastern KY, Northern KY, Western KY), Tier 3 (6 medium cities: Bowling Green, Elizabethtown, London, Owensboro, Paducah, Pikeville), Tier 4 (45+ small city cards built from live /locations/* inventory). All tiers share the same card design scaled progressively by tier. PRP links to /locations/pleasure-ridge-park/, Campbellsville links to /campbellsville-personal-injury-attorney/, Carrollton skipped (no live page).
• Kentucky map SVG with full firm name logo fitted inside the state silhouette added above "Select a city" line.
• Four lower-page sections added: Life-Changing Results ticker (dark full-bleed), white-card Google review slider (6 unique reviews x2, 4-color Google G SVG, 72s/60s/54s scroll), CTA Form Banner Variant E (split image + navy Visible Depth panel, Tell Us More textarea, consent checkbox, "Get Started" button).
• Redundant "Visit Us" section removed from below the cards; Tier 1 cards updated to carry phone + Call Now + Directions inline.
• Rule additions: "No duplicative copy" and "No ornamental labels" rules added to firm-briefing, website-rules-new, pre-publish-qa, and sa-design-elements. These are now FAIL-level gates in the QA checklist.

Clients-Family Section Variants (sal-fam-a through sal-fam-e)

• 5 variants built: A (Single-Row Marquee scrolling carousel), B (Two-Row Counter Marquee, scrolling in opposite directions), C (Compact Strip / Mosaic Grid), D (Polaroid Wall), E (Marquee + review cards).
• Headline: "Clients All Across Kentucky / Become Part of the Family." (two-line break).
• 31 client photos used (32 original minus one with a logo frame removed).
• Deployed: Variant B to homepage and about-us, Variant D to Sam Cares (photo wall on navy background), Variants B/C/E randomly seeded to 54 Tier 4 location pages (above FAQ).
• Deployment covers: Homepage, About Us, Sam Cares, Campbellsville, Columbia, Hardinsburg, Morehead, Mt. Sterling, Nelson County, Oldham County, Paris, PRP, Radcliff, Shelbyville, Somerset, Union, Versailles (C), Ashland, Bullitt County, Danville, Fairdale, Fern Creek, Florence, Glasgow, Hodgenville, Hopkinsville, Jeffersontown, Leitchfield, Lyndon, Madisonville, Middletown, Murray, Okolona, Valley Station (E), Bardstown, Brandenburg, Corbin, Covington, Crestwood, Erlanger, Georgetown, Harrodsburg, Hazard, Henderson, Highlands, Hikes Point, Independence, Lawrenceburg, Mount Washington, Newport, Nicholasville, Prestonsburg, Prospect, Richmond, Saint Matthews, Shively, Campbellsville (B).
• All 56 URLs submitted to IndexNow (HTTP 200).
• Variant A edge-fade ghosting issue fixed (removed masking so photos scroll fully solid).
• Variant E updated with real Google G multicolor SVG logo and real reviews (A. Harris, H. Brown, M. Heflin).