Who we are:
Basepaws is a unique pet genetics startup located in Los Angeles, CA. We create the world’s most innovative products for pets, and are the world leader in companion animal genetics, creating a world where pets and their people benefit from insights powered by DNA, microbiome, and other pet-relevant data.
Who you are:
We are doing awesome pet health products and we want the world to know. This is where you come in. ****We are currently looking to hire a Marketing Copywriter with 3+ years of experience in marketing and brand copywriting and content management.
We are looking for the following experience (Required):
- Min. of 3+ years of copywriting experience primarily with digital brands, working at a DTC/D2C/e-commerce company or agency; startup experience is a plus!
- Previous experience working with DTC/e-commerce companies within pet health or products, health + wellness, cosmetics, CPG, fashion apparel, and other relevant industries.
- Ability to think conceptually and passion for branding, storytelling, and producing engaging content and campaigns.
- Comfortable writing across a variety of digital channels with proven experience writing for performance channels including, email, landing pages, and paid ads.
- Have an understanding of how and when to write emotional consumer-facing copy and also quick conversion-driving copy.
- A love for collaboration and owning a project from start to finish.
- Ability to work autonomously and collaboratively.
- Great at receiving and welcoming feedback.
- Ability to thrive in a fast-paced and dynamic environment.
- Ability to write about scientific discoveries and concepts in a blog-style format intended for pet owners (consumers).
- Ability to research and segment different audiences with a scientific interest and produce content.
- Ability to think conceptually and passion for branding, storytelling, and producing engaging content and campaigns.
- Excellent writing, proofreading, and communication skills.
Minimum qualifications:
- Completed Bachelor’s degree in Marketing, Business, or a related field preferred.