Session Overview

Sam uploaded an Ahrefs/crawler export, aguiarinjurylawyers.com_structured_data_that_contains_markup_errors_20260525.csv, and asked Claude to load four skills (schema-markup, searchfit-seo:generate-schema, searchfit-seo:seo-check, searchfit-seo:on-page-seo), review the file, and report the issues and the fix. Goal: a clear diagnosis plus a ready-to-deploy fix. Deployment was not requested in the message; it is pending Sam's go-ahead.

Importance: Medium. Status: Pending (analysis complete, fix not deployed).

What Was Accomplished

Parsed all 531 errors across 406 URLs, grouped into 7 problems / 3 root causes:

• isPrimary (398) + isCustom (7) = 405: RankMath internal metadata keys leaking into the JSON-LD. Not real schema.org properties. Google ignores them; warning-level only.
• serviceType (42) + provider (4) + category (4) = 50: real schema.org properties placed on LocalBusiness/Organization nodes where they are invalid (valid only on Service-type nodes). Warning-level.
• address missing on LocalBusiness (39): required field. Real error, breaks LocalBusiness rich-result eligibility. Mostly location/service-area pages, plus /about-us/meet-our-team/sam-aguiar/ and /totaled-car-kentucky/.
• uploadDate missing on VideoObject (37): required field. Real error. All 37 are Truck Talk video pages.

Cross-checked the SAIL Knowledge Base: schema on the site comes from WPCode snippet 43605 ("Sitewide Custom SEO Schema") + RankMath + MU-plugin sal-rankmath-schema-repair-20260521.php. The April 18 session added the root #organization address; the May 21 session fixed a regex defect in snippet 43605 and deployed the MU-plugin. Those fixes covered the root node and a graph-loss regression, not the four issues above.

Produced two deliverables in /Users/samaguiar/Projects/:

• schema-markup-errors-report-2026-05-25.md — full report: per-issue cause, fix, corrected JSON-LD examples, priority table, appendices.
• rankmath-schema-cleanup-filter.php — a recursive rank_math/json_ld filter that strips isPrimary, isCustom, and (from non-Service nodes) serviceType/provider/category. Clears 455 of 531 errors at the output layer. Reversible.

Decisions Made

• Fold the cleanup filter into the existing MU-plugin sal-rankmath-schema-repair-20260521.php rather than adding another file, to keep one schema-repair surface.
• For the 39 address errors: do NOT invent city addresses (violates Google guidelines). Use the nearest real office (Louisville HQ, 1900 Plantside Drive, 40299; or Lexington, 620 W. Main St., 40508) as address plus areaServed per page.
• For uploadDate: fix the video-detection block in snippet 43605; post publish date is an acceptable ISO 8601 fallback.
• Did not deploy anything. Sam asked for the issues and the fix; live sitewide schema changes warrant his go-ahead.

What Was Tried / Notes

web_fetch returns markdown and strips JSON-LD script tags, so raw on-page schema was not directly inspected. The diagnosis relies on the crawler export (authoritative error data) plus KB history. An "Office Chrome" browser is connected but on a remote Windows machine; it was not used, to avoid disrupting it. Confirming live JSON-LD via snippet 43605 is step 1 of execution.