A research lab for social technologies that feel like magic.

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⚠️ This note outlines the concept for a distributed, location-agnostic research lab. The purpose is a source-of-truth to align on the foundational elements.

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Bringing our experience from web3, AI, product/UX design, complex organizational development, user research, co-living, biohacking, social science and the art of magic, our lab will focus on producing evidence-based solutions for global economic coordination, social cohesion, and proximity to nature.

We’re in a phase transition of our social milieu

Existing social structures are increasingly constraining our freedom and interest in self-determination, while new socio-technical organisations lack the skills and capabilities of the industrialised world to build resilient systems. They need support from those who understand the functions of the legacy infrastructure and can help recombine them into a viable, innovative future.

One way of visualising social transformation.

One way of visualising social transformation.

Living in cities of the global north is becoming [more expensive](https://www.oecd.org/en/data/insights/statistical-releases/2025/10/consumer-prices-oecd-updated-6-october-2025.html#:~:text=In August%2C food price levels,in Ukraine (Figure 2).) with a relative decline in quality of life. Mainstream technologies expand upon de-humanising labor institutions, a monolithic educational system, and a lagging political landscape¹. Democracy has become a disguise for the aim to retain control for the inevitable decline of the industrialised world².

At the same time, we are witnessing the emergence of a counter-culture. Regenerative agriculture practices, nation-state-agnostic online organizations, privacy-first open source culture, and the network state movement slowly attract investment to explore alternatives to the centralised nation-state blob.

In web3 communities, the past decade marks a phase of experimentation with decentralised financial infrastructure, online governance, coordination, digital currencies, and knowledge management.

However, sustaining meaningful development of the ecosystem beyond short-term experiments will require more support from experts from the “legacy system”.

Our response is Sanctuary

A research lab and incubator, designed to bridge the gap between expertise of the existing but rigid social systems and innovation on novel but resilient social technologies.

Research labs have accelerated innovation before

Adapting to the challenges and learning from the past

A Curated Research Lab to Accelerate Safe Social Innovation

Currently, the research lab consists of a temporary co-living/co-working container that unites experts IRL and online. It increases the exposure area between experts and their research objects, to bring out the best in each other.

The goal is to design, prototype, test and validate the viability of social technologies in a observable safe space, before launching them on a large scale.

Broadly speaking, it is maintained by focusing on:

Physical fitness and financial sustainability as a foundation

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We believe that a sustainable working environment can only exist if it allows us to at least maintain our individual health and provide a financial base.

Design of magical, social technologies

HCI and user experiences that evoke a genuine sense of wonder can direct people’s attention towards collective autonomy and “outperform” the addictive (dark patterns) of attention-capturing platforms.

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Rigorous research and validation

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We want to produce unbiased, high quality research insights to measure the real impact of the technologies on users’ lives and their local environment. Third-party user research adds credibility and education compared to the current “broscience” in startup product design.

Vetted global talent network

To avoid information asymmetry and goal-oriented collaborative innovation across borders, we need to rely on a curated, peer-verified distributed contractor network as opposed to centrally controlled employment.

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So far we build upon these principles: