<aside>
1️⃣
Outbound
</aside>
- Listing clients (LinkedIn, Internet..)
- Contact: Cold Email, LinkedIn message, WhatsApp, etc
- Wait for feedback:
- Yes: Meeting online (1,2,3)
- No: Elaborate
- No response: Follow-up
- Compose custom proposal - Meeting with the internal product team (Feasibility checking)
- Quotation
- Negotiation
- Start project
<aside>
2️⃣
Inbound → digital marketing strategy, Business Networking, Exhibition
</aside>
- We got contacted (leads)
- Arrange a meeting (to elaborate) → iterate
- Compose custom proposal - Meeting with the internal product team (Feasibility checking)
- Quotation
- Negotiation
- Start project
<aside>
3️⃣
Inbound → Partnership
</aside>
- Identify quality partner (indicator: partner have a custom target/persona that are relevant to Assemblr)
- Marketing Activity: Agency
- Training Activity: Lembaga training (biasa ngetrain enterprise)
- Meeting (harus udah punya guidance) → explain the partnership hak dan kewajiban
- On-boarding (tools sheets: distill requirement → sampai keluar quotation & pembagian revenue, hak dan kewajiban etc
- Start project