About me

Welcome! I’m Olena — a Marketing & SMM Specialist.

I am pleased to present my portfolio featuring projects in the orthodontic, educational, and FMCG sectors. I focus on strategy, content creation, and promotion — helping businesses grow through effective marketing.

Skills & Tools

• SMM Strategy • Content Plan • Targeting
• Canva / Figma / Meta Ads / Google Ads / Notion / Trello etc.

Projects

Orthodonticts field

Orto System & Orto Line

I took the initiative to create content for B2B businesses and communicate about the products they represent. By becoming more active on social media and presenting these products in a clear and engaging way, we managed to attract more dental clinics and orthodontists to cooperate with us and choose our products.

ЕЛАЙНЕРИ БЕЗ АТАЧМЕНТІВ(5).mp4

Education field

private school GlobalKids & PIPL Lyceum

The task was to help the designer create effective advertising creatives. Also worked on updating the school's identity on social media and developing a content plan.

Organic food

https://www.instagram.com/bribri.cacao/

In this project, I was responsible for creating a content plan, writing scripts, preparing briefs for the content maker, and developing creatives for targeted ads.