Content / Social / Growth
Los Angeles / Mexico City
robbiedigital.sf@gmail.com
LinkedIn
Summary
Growth and ecosystem operator with deep experience in crypto since 2017, including content strategy, cross-channel messaging, campaign execution, ecosystem storytelling, and product-adjacent communications.
At Talisman, my work extended beyond growth marketing into content leadership across launches, partnerships, product messaging, and community-facing brand narrative.
What I Worked On at Talisman
- Produced content across X, Discord, launch campaigns, ecosystem announcements, and growth initiatives
- Turned complex crypto, DeFi, and wallet concepts into accessible public-facing content
- Led campaign planning, messaging development, launch coordination, and partner communications
- Worked cross-functionally across growth, ecosystem, community, and product initiatives
- Drove the public rollout of new features, collaborations, and ecosystem opportunities
Representative Content Areas
Launch & Campaign Content
Created and coordinated messaging around major launches, activations, and community campaigns.

Selected examples: