A Unified Wallet for Points and Coupons

Role: UI/UX Designer

Tools: Figma

Platform: Mobile (iOS)

Timeline: Concept Project

Project Overview:

Unified Rewards Wallet is a mobile app concept designed to help users in Japan organize, understand, and prioritize rewards—including points, coupons, and miles—across multiple brands in one place.

Rather than focusing on spending or transactions, the product is designed around visibility and decision-making. It helps users avoid forgotten points and missed expirations by clearly presenting value, urgency, and brand-level details.

Problem

Many users collect rewards from cafés, retailers, airlines, and e-commerce platforms, but these rewards are scattered across different apps and accounts. This fragmentation leads to:

• Points being forgotten or left unused
• Coupons expiring without notice
• Poor understanding of total reward value
• Difficulty deciding which rewards to use first

Most existing reward systems are brand-specific and optimized for spending, not for overview, comparison, or prioritization.

Goal

Design a mobile-first rewards management experience that: