KAITY MEADE

Musician turned Account Manager turned Product Designer

<aside> 👩🏼‍💼 LinkedIn

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<aside> 💌 Email

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<aside> ☎️ 319.651.4194

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ABOUT ME

I am a self-motivated designer passionate about inclusive design and creating elegant solutions to complex challenges through problem solving and collaboration.

TOOLS & SKILLS

Design: Wireframing, UX Strategy, Visual Design, Mobile, Desktop, Prototyping, Style Guides & Design Language, Sketching

Research: Competitive Analysis, User Interviews, Surveys, User Personas, Task Analysis, Preference Testing, Usability Testing, Information Architecture, Jobs to be Done

Software: Sketch, Invision, Figma, Adobe Creative Suite, Balsamiq, Marvel, Miro, Notion, Photoshop, Illustrator

KEY UX/UI PROJECTS

Matcha: Your match matters

🌱 Worked with cross-functional teams to design and build a responsive web design for Matcha’s website.

MyClearPass: Verify vaccinations on the go

💉 Collaborated with designers during a two-day design sprint to create an interactive prototype that will allow users to organize and quickly verify their vaccinations.

Inclusion Design Lab

👩🏼‍💻 Volunteer on the seminars team to assist with organizing all Inclusion Lab seminars including scheduling, publishing, and marketing.

EDUCATION

UX Designer Certificate

UI Specialty

CareerFoundry

May 2021

Bachelors Degree in Entrepreneurial Business

Music Minor

University of Iowa

Iowa City, IA

May 2017

WORK EXPERIENCE

Product Designer

Matcha / Remote / 2021 - Present

Collaborated with developers, product manager, and co-founder to gather requirements and create a responsive web design in an agile, startup environment
Consulted team members on the benefits of user research and how to drive our design decisions based off of user insights
Conducted user interviews to gather insights from current and potential Matcha users and understand how we can improve our product to add value to our customers
Managed UX/UI Designer on different tasks and provided guidance and educational content to grow their design skills

Events & Marketing Coordinator

Empirical Brewery / Chicago / 2021-2022

Designed graphics for social media posts and print material to be displayed in our taproom, on our social channels, and in our Chicago-land accounts with Sketch and Adobe XD
Managed our social media campaigns and organized in-house events, private events, and off-premise events through with exceptional time management and prioritization skills
Met with clients to gather event concepts, wrote up contractual agreements, and coordinated all requirements to meet their needs for said event

Strategic Account Manager

Canteen / Chicago / 2019-2020

Provided timely solutions for clients through inter-team collaboration and managed over 300 accounts’ snack and beverage programs
Displayed empathy for the business and the client when constraints were present during contract and sales negotiations
Articulated my solution to make up for lost sales due to Covid-19 by initiating an at-home coffee delivery program to create a new user experience and focus on B2C sales rather than B2B

Marketing Representative

Aflac / Chicago / 2017-2019

Made top 5 of “New Account Openers” in 2018
Identified business’ problems and presented how our services could solve the those problems to decision-makers through confident communication
Consulted clients on which policies best suited their needs and budget through active listening, product knowledge, and an empathetic perspective
Discovered insights and opportunities through market research and used that data to inform my prospecting and marketing decisions

Brand Ambassador

KIND / Chicago / 2018-2019

Promoted the KIND brand and pushed B2C sales through user engagement at events and through guerilla marketing
Collaborated with market influencers, such as Love, Strength and Hope Foundation, and Whole Foods Market, to expand KIND’s outreach to the Chicago area

Project Manager

Student Life Marketing + Design / Iowa City / 2015-2017

Managed multiple projects from concept to delivery in an agile and innovative environment and kept track of budget and deadlines
Met with clients to gather insights into their marketing needs and to present our designs and the rationale behind our decisions
Collaborated with other product managers, designers, and developers to visually and verbally communicate our clients’ needs and goals