Reonboarding is crucial for any new user joining an existing account.
This person will have to be reached automatically so you can
- Teach them about the product and your company (use simple video, or easy to read presentation to do so)
- Encourage them to join your programs : Newsletter, community ....
- Educate them about your company process : How to reach customer care , how often product communicates about updates, who to address in case of need