[Hook – 0–8 sec]
(Close-up of a clock hitting 6 a.m., upbeat music)
Narrator:
“This is Keerthana. For a month she’s done everything to drop 10 kilos.
But one tiny eating habit kept the scale stuck at 65 kilos”
[Daily Routine Montage – 8–35 sec]
(Fast cuts: gym sweat, protein breakfast, Friends on screen)
Narrator:
“6 a.m. alarm.
7 a.m. gym.
Protein-packed breakfast with Friends reruns.
9 a.m. - laptop on.
11 a.m. - snack in one hand, scrolling with the other. (Visual : slouching on a sofa + eating apple on one hand + scrolling with other hand )
Lunch and early dinner come with another Friends rerun - rerun number 54(visual + voice).
Post evening walk, she plans a Netflix-and-chill night… but it turns into Netflix-and-fill. (sarcastic tone from narrator)
After gobbling down mountain of ‘healthy snacks’, (Visual of all healthy snacks stacked up next to her on a sofa like kombuchas + protein chips + protein bars) she hits the sack by 10 p.m.
(Pause for intrigue)
“But every morning… the scale showed the same number: 65 kilos.”
[The Twist – 35–60 sec]