1. Enterprise Sales

"Source franchisors in Canada and rank by growth potential"

• Identifies multi-location businesses
• Ranks by maturity and readiness
• Highlights best prospects for outreach

2. Marketing Ops (This guide)

"Generate personalized outreach by scraping competitor websites"

• Analyzes competitor positioning
• Extracts key differentiators
• Creates customized messaging

3. Revenue Ops

"Find key stakeholders at tech companies in SF, LA, and San Diego"

• Identifies companies in target cities
• Ranks by ICP fit
• Finds decision-makers with relevant titles

4. Lead Generation

"Find businesses on Google Maps and prioritize by review count"

• Collects local business data
• Scores by desirability metrics
• Drafts personalized outreach