Problem:

Many people struggle with finding parking, especially at large events such as festivals, concerts, and sporting events. This, in turn, can result in major delays that postpone plans. Parking lots also lose revenue if they fail to keep track of open spots that customers overlook.

Definition Statement:

The solution must be easily accessible and easily applicable/adaptable in multiple locations. It must generate revenue, either in the form of additional expenses for booking, ads, or subscriptions. The solutions should be most suitable for major events, where pre-planning can take place. Parking lots must make sufficient money to compensate for empty spots left by reservations, and open spots must be detectable.

Customer Profile:

The target audience for this project is adults and parents, especially those who actively participate in such large events. Those living in urban areas or near major sports/concert venues will be a prime target.

Potential Solutions:

• Create an app with a subscription-based program that allows you to reserve parking spots in advance.
• Set up sensors to detect whether a spot has been occupied.
• Collaborate with parking lots to share additional revenue generated from reservations to compensate for the money lost from empty parking spots.
• Generate app revenue through additional fees for reservations on the app, depending on the time prior to the booking, through ads, or subscriptions.
• Market in social media and through parking lots, as this is a fairly common problem that most people living in urban areas or near major sports/concert venues experience.

Drawbacks:

• Parking lots, especially in populated areas, may lose revenue because parking spots are left empty for reservations.
• Ensuring customers arrive and leave on time.