I drive product growth through data-backed strategy and cross-functional execution. From building B2B subscription flows that accelerate user onboarding to creating insights dashboards that refine customer segmentation, I work at the intersection of product, marketing, and UX to unlock scalable growth levers.
My Core Strengths as a Product Growth Manager
- Growth experimentation for B2B and B2C flows
- UI/UX journey planning with wireframe thinking
- Product onboarding design & logic structuring
- Stakeholder alignment & requirement mapping
- Content-led growth strategy & A/B testing
- Dashboarding & insights design for internal tools
- Market-wise product launch alignment
- Competitive benchmarking for ecosystem GTM
Selected Projects
Global CMS Subscription Flow- Product Experience for B2B Platform
Role: Functional & Business Lead (via consulting) | CMS Product
Goal: Streamline the product onboarding flow and post-purchase subscription UX journey for a B2B CMS that powers in-store screen content for global retail and hospitality clients
Solution: Designed the end-to-end 5-step subscription, activation, and post-purchase subscription management journey; built UI content logic and created reusable component templates; worked with Figma developers to create intuitive UX mockups; worked closely with SAP developers to map front-end events to backend triggers