Effective Date: April 22, 2026
Introduction
Linear, Price Testing is designed to help Shopify merchants optimize their pricing strategy through A/B testing and data-driven price experimentation. This Privacy Policy outlines how we collect, use, and protect your personal information when you use the App.
Personal Data We Process
When you install the App, we automatically access specific information from your Shopify account:
- Product Information: Details about your products, including titles, descriptions, variants, and prices.
- Store Information: Information about your store's configuration, theme, and layout.
- Order and Sales Data: Aggregated data about transactions and conversions used to measure the performance of price tests.
Additionally, we may collect your email address if you contact our support team.
How We Use Your Personal Data
We use your personal information to:
- Provide the Service: Run and manage price tests to help you identify optimal pricing for your products.
- Analyze Performance: Measure conversion rates, revenue impact, and other metrics related to your price experiments.
- Improve the Service: Analyze usage data to identify areas for improvement and enhance the App's features.
- Communicate with You: Send important notifications, test results, updates, and support messages.
- Comply with Legal Obligations: Adhere to applicable laws and regulations.
Sharing Your Information
We do not share your personal information with third parties, except in the following circumstances:
- Legal Requirements: We may disclose information to comply with legal obligations or government requests.
- Service Providers: We may share limited information with trusted third-party service providers who assist us in operating the App, such as hosting providers, payment processors, or analytics tools.