Privacy Policy

Last updated: 04 August 2025

1. Who We Are

The mobile game “2048 Puzzle” (the “App”) is published by Casual Craft Studio.

If you have any questions about privacy or data protection, please contact us at casual.craft.studio@gmail.com.

2. Audience

The App is intended for all age groups, including children under 13. We therefore comply with the Google Play Families Policy, the U.S. COPPA rule and the GDPR-K requirements in the EU.

3. Data We Collect

Category	What We Collect	Recipient	Purpose
Personal data	None – the App does not request your name, e-mail, photo, phone number, etc.	—	—
Sensitive data (camera, microphone, location, contacts, health)	None	—	—
Technical information	Google Advertising ID, IP address, device model, crash reports generated by the SDK	Google AdMob SDK	To display non-personalized ads and limited diagnostics of ad delivery
Game data	Current score and sound settings	Stored locally on your device	To save game progress

4. Advertising

The App uses non-personalized banner and interstitial ads provided by Google AdMob’s Families Self-Certified Ads SDK.

Ads are shown without using your interests or behavioral profiles.
Children under 13 receive only contextual, non-personalized ads.
Google AdMob may automatically collect the technical data listed in Section 3.

5. Storage & Deletion of Data

All game data is stored in the App’s local storage on your device. You can erase it at any time:

Android settings → Apps → 2048 Puzzle → Storage → Clear data; or
Tap “Reset Progress” in the in-game menu (if available).