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About me

I’m a Product Manager who turns messy, high-stakes journeys into simple, confident experiences.

In my previous venture, I was responsible for the lifecycle and launch of an automotive discovery and purchase platform - that reimagined how people explore and buy vehicles online, by fixing a fragmented process that was confusing for users and losing insights for brands. It is used by 1M+ buyers across Middle East & India, yields conversions at ~2× industry benchmarks and is trusted by brands like General Motors, Nissan, Royal Enfield, and VinFast.

I love bringing structure to messy information and finding patterns that drive clarity and action.

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Product Ventures

Case Studies

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Product Dives

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Recommendations

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Beyond the Routine

Library

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Beyond the Routine

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Find me @

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