1- Our mission

We're on a mission to Make Healthy Easy

Why this matters to us 👇🏻

Health is a global issue 🌏

According to the WHO, In 2020, 83 percent of men and 72 percent of women will be overweight or obese. Currently, 72 percent of men and 63 percent of women are overweight or obese.

Better food means happier people 💚

95% of the human body's supply of serotonin, the mood and GI regulating hormone, comes from our gut health. A healthy diet directly contributes to the happiness and well being of people.

Healthy is not convenient 💸

Most people want to eat healthy, but they don't know where to start. Especially in our day and age where unhealthy food is accessible at our finger tips and arrives at our doors in less than an hour.

2- Our values

Our values act as the internal system that binds and glues everyone at Calo.

We believe what you say matters less than what you do, and our values is our foundation for what we do.

Dedication 💪🏻

It is the no talk, all action mentality that carries us through the inevitable hardship and uncertainty of going after our mission.

Always growing 🧘

To continuously grow, is a mindset that everything and everyone can become better. This mindset is what makes us stand apart.

Moving fast 🏎

We keep ideas simple, draw quick conclusions based on data, act on them, and iterate fast.

Feedback is a gift 💚

We view feedback as a direct way of helping each other grow, always given in service of one another.

Being humble 🌿

Being humble is about knowing that there is always someone out there who is wiser, smarter, or better than us at what we do and that we can learn from.

Going above & beyond 🚀

This reflects our attitude towards our customers, and towards each other. We look at “wow” as a verb.

Empathy 🥿

Being empathetic is allowing ourselves to step into the shoes of someone else. The Calo way is to be considerate of others; without empathy, that wouldn't be possible.

<aside> ⭐ Want to learn more about the ideal candidate fit for Calo? Check out this open letter written by our CEO, back when the team was less than 3 people. Ideal Candidate

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3- Freedom & ownership

We believe the best people thrive on freedom, and are worthy of freedom. Our goal is to increase our team's freedom as we grow, we do this through 2 tools:

🎯 OKRs (Objectives and Key Results)

Everyone at Calo has visibility over the overall goal of the year, and each quarter.

Every team has a set of OKRs that connect directly to the company wide goals, giving each team and individual the freedom and alignment to plan where to focus their efforts.

🛠 Outcome vs. output

The outcomes are what the business wants or needs to achieve. The outputs are the actions or items that contribute to achieving an outcome.

Everyone at Calo has the freedom with the actions they do to achieve the outcomes, as long as they don't break our values.