What is this page?

The Orders page gives you a detailed, searchable list of every order placed in your TikTok Shop. You can search by order ID or customer name, filter by date, status, payment method, and amount, view geographic distribution on a map, and export your order data to CSV. Clicking any order opens a detail modal with the full breakdown.
Key Metrics on This Page
Summary Cards
A row of four metric cards at the top provides a quick snapshot of order activity for the selected date range.
Total Gross Sales
- What it shows: Sum of order payment totals for the filtered rows, post-discount -- the final customer-paid amount.
- Important: This value will not exactly equal the Gross Sales figure on the Dashboard or Sales & Profit pages. Those use per-line-item aggregation; Orders uses per-order payment totals.
Total Profit
- What it shows: Net profit for all orders in the filtered range after COGS, fees, taxes, shipping, and other expenses.
- Important: Requires COGS to be set for profit to be accurate. See Setting Up COGS.
Pending Orders
- What it shows: Count of orders that are not yet completed -- typically those in Awaiting Shipment or In Transit states.
- Important: Use this to spot fulfillment backlogs at a glance.
Average Order Value (AOV)
- What it shows: The average customer-paid amount per order.
- Formula:
Total Gross Sales / Order Count
- Important: A higher AOV generally indicates customers are buying more per transaction.
Features