When software & design becomes more human. More feelings. More intuition.
As software and services have scaled and become more global so have the sterile feeling of everything from a coffee shop to the software we use. I’m encouraged by a return to “craft”. When we can look past numbers used for optimization and design based on our human intuition & feeling. This doesn’t mean a complete break from analysis but an increased sense of care and the true influence of the human touch on the work we do.