Thesis

The burgeoning trillion-dollar events market (any type of gathering such as conferences, concerts, shows, sports etc.) is mainly divided between large corporations owning venues worldwide and providing event planning services. At the same time, software event management and ticketing companies provide smooth processes for selling tickets with fiat and managing events, but without any Web 3.0 instruments to maximize profits or engage communities. They also have no intention of sharing profits with their users, which is the key value component we find vital for the events market to thrive.

While it's considered normal and logical in the current environment not to have attendees among the beneficiaries, we find it crucial to have a Web 3.0 oasis where all parties involved can own a stake because they like this or that event or community.

Mission

To build “fertile” Web 3 products in the desert of Web 2.0, providing a new habitat for all users — decentralized, co-owned and co-governed by them, instead of centralized corporations.

Problems

  1. Events suffer from low community engagement and expensive paid traffic organizers have to buy on Google and Facebook. After events end, organizers have to build engagement and (in the worst case scenarios) the community from scratch, constantly investing in traffic and trying to make them profitable;
  2. As it’s hard to constantly engage communities, it’s harder to attract sponsors and ticket sales early on and maximize revenue and profit as a result;
  3. Current Web 2.0 event tools do not provide any opportunity for all parties involved to own, govern or profit from events and communities they are part of;
  4. Current Web 2.0 event tools do not provide any opportunity to organize, manage and analyze event DAOs across different metaverses, as well as to browse and participate in them;

Solutions

  1. Web 3 tools for:

    1.1 engaging communities and creating event DAOs;

    1.2 governing and analyzing event DAOs;

    1.3 browsing and participating in event DAOs;

    1.4 crowdfunding event DAOs;

  2. Attend-to-earn: protocols for maximizing event revenue and profits;

    2.1 community sponsor slot auctions;

    2.2 community NFT ticketing;

  3. Renting out “land” (space) and entire venues across different decentralized metaverses to event organizers;

  4. An event talent DAO & planning agency for events across different metaverses.

Our long term goal

To bring widespread adoption to Web3 by building powerful tools for the events space.

Full post with our vision of the events market and description of the ecosystem we are building: https://mirror.xyz/0xa954669B3153677d4Cc7754d258AB6dDac145630/SAh83D1A9btAi1Dj4W5DtVvjcVGvRZ61wMocLTi-VFs