🙊 Title

<aside> 🔥 Minimum 10 titles per video. Try to come up with more.

</aside>

🎨 Thumbnail

Production Checklist

• [ ] Create 10 Title Ideas and bold favourite
• [ ] Create 3 Thumbnail Suggestions and select fav
• [ ] Structure and Plan Script
  • [ ] Arrange call with Ali for notes (if necessary)
  • [ ] Identify 5 possible branding components
• [ ] Write script
• [ ] Get script checked by second person
  • [ ] Make necessary edits/changes.
• [ ] Ready to film?
• [ ] Filmed
• [ ] Sent to Editor?
• [ ] Edited

Publishing Checklist

• [ ] ‼️ If sponsored, upload ad-free version to Nebula and release anytime before the main channel video is released.
• [ ] Add description
  • [ ] A few sentences about the video in a friendly fashion, below the sponsor CTA (without a 'hey guys' or 'hey friends', just the description)
  • [ ] Ensure sponsor CTA includes all needed detail and test link
• [ ] Add tags
• [ ] Add end screen (create custom playlist if needed)
• [ ] Send to Rev for captioning once uploaded as Unlisted
• [ ] Add video to most relevant playlist
• [ ] Schedule video for publish date at 5-6pm GMT based on VidIQ

Promotion Checklist

• [ ] If sponsored, mark as published on Hello and send link to sponsor
• [ ] Add pinned comment with sponsor CTA / timestamps to YouTube video.
• [ ] Share video to Twitter - "hey friends, just uploaded a new video about X, would love it if you could check it out [LINK]"
• [ ] Instagram Story - Post video thumbnail (the one used in the video) as an Instagram story with swipe-up link to video. "Hey friends, just released a new video about X" above the image. "Swipe up to check it out xx" underneath the image.
• [ ] Share Instagram POST 24hrs later with alternative thumbnail in 4x5 saying "hey friends, just uploaded a new video about X, link in bio xx"

💉 Remix Checklist

🐥 Twitter

• [ ] Turn into tweet thread of key points, with final tweet in thread = link to the video. Aim to post the day after video goes live on YouTube. Each tweet in thread with an emoji.

📸 Instagram

• [ ] Turn into instagram carousel (where possible) based on twitter thread text and emojis. Aim to post 2 days after video goes live on YouTube.

📉 Linkedin

• [ ] Turn into Linkedin post based on tweet thread of key points (and emojis), link to actual video in a comment on Linkedin, not within the post itself. Aim to post within 48h of video going live on YouTube.

✍️ Blog

• [ ] Turn into native blog post and embed video right at the top

✍️ Notes

⛰ Tell the Story

1. Who is the character?

2. What do they want?

3. Why can’t they get what they want?

4. What are the stakes? Ie: What will happen if they don’t get what they want?

5. Who or what helps them?

6. How do they get what they want?

7. How are they transformed by this experience?

Branding Components

<aside> 🔥 Aim to get at least 5 of these, from different categoreis, into all videos.

</aside>

• ✨ Values
• 🪙 Icons + Tokens
• 📣 Rituals
• 🍼 Origin Story
• 💬 Language
• 📚 Mentors
• 🦸 Superpowers
• 😈 Pagans
• 🐶 Recurring Characters

In this video I will use these 5 Branding Components

🐝 HIVEs Framework

🎣 1. Hook

• Guidance

💭 2. Intro

Hey friends, welcome back to the channel. If you're new here my name's Ali, I'm a doctor based in the UK, and on this channel we explore the strategies and tools that help us live healthier, happier, more productive lives.

Today,