What is Musal? 🤔

Musal is a music journal and planner app built to help musicians set better goals and achieve them.

Users input time frames and steps for their goals of which they are prompted to complete via notifications. It also includes a weekly overview and editable note sections.

Skills: Prototyping, competitive analysis, UX research, interviews, trend analysis, user journeys, problem solving, colour psychology, branding, creating design systems, prototyping, wireframing

Design Tools: Figma

What type of project is Musal?

Musal was completed as a solo project, design sprint over one week.

Why did I design Musal?

The original concept was created in 2020 when I wanted to track my progress on Clarinet. I used a physical journal. I did not maintain the journal for long as I did not enjoy drawing up the framework each time I practiced. If I had a digital music journal at that I would probably have stuck with it longer.

Original concept from 2020

Original concept from 2020

Initial problem discovery

I noticed that I typically practiced my instrument with the intention of getting my band music learnt for the next week or preparing for my exam in a few weeks. All short-term goals. I now have plans for what I need to do in each practice session for both the short-term and long-term.

Design Process

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Empathize 💖

Competitive analysis

I wanted to see what was already in the market and what I could do to set Musal apart from the rest in the best way possible.

Instrumentive App

Instrumentive App

Andante App

Andante App

I noted that

Interviews

I talked with some other musicians about how and if they they track their progress with their instruments and I noted down the findings that:

Notable trends with the interviewees were:

Needs

Pains

Desires

A limitation of the target group of interviewees is that they were all of the same relatively high level of their instrument. Taking a sample group of beginner, intermediate, advanced and professional instrumentalists would enhance the validity of my findings.

Define 🤔

Main themes of interviews

Theme 1: Performance tracking

Theme 2: Planning

Theme 3: Motivation

Performance is directly related to planning and taking action on the plan. Motivation is related to a successful performance which can be ensured through planning.

Identification of Problems

  1. Musicians fail to accomplish and/or set long-term goals.
  2. Musicians focus their energy on being able to play pieces rather than building on their technique.

User Journey

I created two user journey in relation to a musician who does use Musal and one who doesn’t. I created these to get a better understanding of what roadblocks would be encountered and to get into the mindset of someone who does and doesn’t use Musal so I could tailor my app design to user needs. The user journey is tailored to two main target groups: Users who don’t plan their practice sessions and those who do plan.

User Journey before Musal

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Predicted User Journey Whist Using Musal / Whilst Setting Purposeful Goals

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The implementation of creating more SMART goals changes the trajectory of success significantly and instigates motivation.

Ideation 💡

Design ideas

For each of the main problems I propose these features to help aid users:

Problem 1:

Musicians fail to accomplish and/or set long-term goals.

Problem 2:

Musicians focus their energy on being able to play pieces rather than building on their technique.