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**TL;DR:
Situation:** Joined Mercedes-Benz.io in 2020 on the global website team. During this time, I supported the company’s shift toward a digital ecosystem across multiple markets and products.
Action: Built reusable web components and design system blocks, redesigned the Used Vehicles web store UX, redesigned a multi-product marketplace, and created the Service Contracts flow and UX. Later took a lead role mentoring a junior designer, supporting the hiring process, and contributing to the design community as UI coach, Figma mentor, and design system contributor.
Result: Delivered components and multi-market pages that are still live years after conception, while growing as a communicator in an international environment and gaining strong experience designing scalable systems.
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Index of content:
In early 2020, before the pandemic, I joined Mercedes-Benz.io as a Senior Product Designer.
Mercedes-Benz.io works as a digital hub for Mercedes-Benz. The company follows a holacracy model. There are no traditional managers or vertical hierarchy. Teams organize themselves around projects and responsibilities.
The mission was simple but ambitious: help a century-old car company become digital.
That meant improving user experience across many touchpoints. Internal tools. Business partners. Suppliers. And the final customers who own the cars. Many of these systems were outdated or fragmented and needed to be redesigned or rebuilt.
I joined the Global Website team. The goal was to redesign the global website, starting with the Product Detail Pages (PDP) for new car models.
Several UX concepts already existed. The challenge was turning those ideas into something that could actually work at scale. The pages needed to be flexible and marketing-driven. They also had to support many markets: multiple languages, countries, and content variations.
Big challenge
This was the first time I worked fully in English.
It affected everything: brainstorming, presenting solutions, aligning with the product team, and handing work to developers. Communication became much harder than I expected.
In Portuguese, my native language, communication is one of my strengths. In English, at that moment, it wasn’t.