It is essential for hiring managers to speak at events and meetups as it provides them with an opportunity to showcase the company's culture and values. Speaking about their experiences of working for the company, hiring managers can provide valuable insights into what it is genuinely like to work there and what kind of employee would be an excellent fit for the company. This can be significant for attracting top talent, as candidates often look for a workplace that aligns with their own values and goals.

Moreover, speaking at events and meetups can help hiring managers build relationships with industry peers, which can lead to new business opportunities and partnerships. Thus, having hiring managers speak at events is an excellent way to promote the company's culture and values, build relationships, and attract top talent.

By giving hiring managers the opportunity to speak about their experiences and company culture, prospective employees can gain an inside view of the organization's ethos, values, and work environment. This inside view can help potential employees evaluate whether the company aligns with their own professional and personal goals. In turn, this may lead to higher job satisfaction and employee retention rates.

Overall, when hiring managers speak at events and meetups, it provides a platform to promote the company's culture and values, build relationships, and attract top talent. Moreover, it gives prospective employees an inside view of the organization, which can lead to higher job satisfaction and employee retention rates.

How to create a meet-up

Creating a meetup can be a great way to promote your business, build relationships with industry peers and attract top talent. However, creating a successful meetup requires careful planning and execution. Here is a more detailed step-by-step guide on how to create a successful meetup:

1. Determine the goal of the meetup - Before creating a meetup, it is important to determine the goal of the event. Is it to promote the company's values and culture, to attract top talent, or to build relationships with industry peers? Once the goal is determined, it will be easier to plan the event.
2. Choose a venue - The venue for the meetup will depend on the goal of the event. If the goal is to attract top talent, a location near a university or college might be ideal. If the goal is to build relationships with industry peers, a location near the business district might be more appropriate. The venue should also be easily accessible and have the necessary amenities, such as seating and audiovisual equipment. Moreover, the venue should be able to accommodate the expected number of attendees.
3. Plan the program - The program for the meetup should include a schedule of activities, such as keynote speeches, panel discussions, or networking sessions. The program should be designed to achieve the goal of the event and should be tailored to the audience. The program should also include a clear agenda and timeline, so attendees know what to expect.
4. Invite speakers - Inviting speakers is an important part of creating a successful meetup. The speakers should be experts in their field and should be able to provide valuable insights to the audience. The speakers should also be able to support the goal of the event. Once the speakers have been identified, it is important to confirm their participation and ensure they have all the necessary information about the event.
5. Promote the event - Promoting the event is crucial to its success. The promotion should be targeted to the audience and should be done through various channels, such as social media, email, and industry publications. The promotion should include clear information about the event, such as the date, time, location, and agenda.
6. Prepare for the event - Preparing for the event includes arranging for catering, setting up the venue, and ensuring that all necessary equipment is available. The catering should be appropriate for the time of day and the audience, and should include options for various dietary requirements. The venue should be set up to accommodate the program and the expected number of attendees. It is also important to ensure that all necessary equipment, such as microphones and projectors, is available and in good working order.
7. Host the event - On the day of the event, it is important to ensure that everything runs smoothly. This includes welcoming attendees, introducing speakers, and managing the schedule. It is also important to ensure that any issues or concerns that arise are addressed promptly and professionally.
8. Follow up with attendees - Following up with attendees after the event is important to maintain the relationships built during the meetup. This can be done through email or social media, and can include a thank-you message or a survey to gather feedback. The feedback can be used to improve future events and to ensure that the goals of the meetup are being met.

By following these steps, you can create a successful meetup that achieves your goals and builds relationships within your industry. Remember that creating a successful meetup requires time and effort, but the rewards can be significant.