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🔙 In the last meeting…
Today's Agenda
- [ ] Review Proposals sent
- [ ] Lock budget and deadline
- 6th - 7th September earliest for deadlines
- Budget: Foundation
WG Action Items
- [x] Reach a consensus within the WG re: problem statement and goals
- [x] Scope WG project for the end of the month and end of Q3
- [x] Present insights on audience, positioning, messaging, and visual updates recommendations
By the end of June we should have:
- [x] Gained clarity and agreed on the target audience, positioning, messaging, and visual direction
- [x] A detailed brief with goals and scope for the brand update
- [ ] IN PROGRESS: Found and secure a design resource to work on the brand update
By the end of August we should have:
- [ ] Brand update, guidelines, and assets ready
- [ ] Main brand touchpoints updated and ready to launch (stacks.co, social media)