🏢 About Naran

Naran is a global mobility company building and operating vehicle fleets for ride-hailing and delivery platforms across emerging markets. We work with leading delivery platforms, OEMs, and financial partners to provide scalable, asset-backed mobility solutions for driver. Our focus is on rapid market entry, strong unit economics, and disciplined capital deployment.

🎯 Target

Drive sustainable growth of driver acquisition and B2B demand through performance marketing and local acquisition strategies.

🧩 Responsibilities

• Own driver acquisition funnel across digital and offline channels
• Manage performance marketing (Meta, Google, TikTok, local platforms)
• Plan and execute offline campaigns (street teams, hubs, partnerships)
• Optimize CAC, conversion rates, and activation metrics
• Local market adaptation of global brand guidelines
• Work closely with Operations teams
• Manage agencies and local marketing coordinators

📊 KPIs

• Cost per activated driver
• Funnel conversion rates (lead → active)
• Volume of onboarded drivers
• ROI of campaigns by channel

🧠 Requirements

• 3–5 years in performance or growth marketing (Big Tech)
• Experience with marketplace or mobility businesses is a plus