"In June 2020, the DeFi market size, as measured by the amount of cryptocurrency locked, stood at USD 1.85 bln, revealed the Defipulse data. By the end of the year, this figure jumped to over USD 16 bln. "

Size – Maximum number of potential customers

Having in mind that currently 220 million users use crypto, we can say that more than 60% of the people can be our potential customers.

"deVere Group said its clients aged 55 and above are increasingly drawn to tokens like bitcoin." - We can conclude from this information that we can count on older ones for our DeFi solution.

Value – ???

Trends – Factors and moves that have affected a specific market, and ones that may impact on the market and your product in the future.

Right now we can see that DeFI is on the rise and at one point, it'll reach all of the CEX's market value.

Growth – Rise in sales or size of a particular market over a period of time.

"The global NGOs and charitable organizations market reached a value of nearly $255,705.9 million in 2019, having increased at a compound annual growth rate (CAGR) of 4.4% since 2015. The market is expected to decline from $255,705.9 million in 2019 to $253,336.3 million in 2020 at a rate of -0.9%.

The decline is mainly due to lockdown and social distancing norms imposed by various countries and economic slowdown across countries owing to the COVID-19 outbreak and the measures to contain it. The market is then expected to recover and grow at a CAGR of 5.3% from 2021 and reach $294,313.5 million in 2023. The market is expected to reach $325,651.4 million in 2025 at a CAGR of 5.2%, and 411,195.4 million in 2030 at a CAGR of 4.8%."

Solution: If we use our blockchain DeFi market and move just 1% of market to traditional charitable organisations, we should see rise more than 50%.

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