Looped lets product/design ICs, Managers, and Teams aggregate and distill decisions from conversations and updates that are spread all the tools they're using.
Trying to communicate working with more productivity tools than ever (dozens), teams waste time:
Tracking decisions down
Keeping docs in sync
Aligning stakeholders on new decisions
Reviewing specs without proper context
Arguing about who said what when
Curating docs for handoff to each and every stakeholder
Forgetting about ad-hoc changes
etc.
TLDR; Work in one tool or conversation does not sync to other tools and conversations, wasting time and losing valuable information into knowledge silos.
Looped gives teams a single place to log decisions and updates from any tool, where any stakeholder can come in and view the decisions and status of projects that are relevant to them. Rather than requiring manual copy-pasting, dedicating time to "grooming" documentation, you can add any conversation or update directly from the tool (Slack, Figma, Jira, etc.) and have it synced by default across your tools.
This saves teams time from searching and arguing about decisions ("who said what when? where?"), streamlines the path from conversation→decision→progress, and pays dividends by lowering the barrier to building useful documentation across the org. By saving time across a team's SaaS stack usage, it's both economical and delightful.
Brandon is a Junior studying Symbolic Systems with a focus in HCI. He founded Yada in 2018, a social advice and story sharing app for Gen Z, which was acquired by a Sequoia backed startup in 2020. He’s an experienced engineer and designer, and outside of that has deep interests in fashion, finance, and food.
Jerry is a Senior studying Human Centered Engineering & Design. He's started a fashion brand, and joined as first designer at a Redpoint backed consumer social startup in early 2020. He's an experienced visual designer with a background in tech, and also enjoys photography, art, and fashion.
The designer:developer ratio has gone from 5:100 to 5:50 (doubled) in the past 3 years (link).
Everyone on a team contributes to design decisions -- design decisions eat into everyone's day-to-day. Decisions are made across tools, meetings, and conversations. More designers means more decisions, which means more chaos, and more need to structure that chaos.
Average company works across dozens of apps (+50% SaaS spend and +30% # of SaaS tools since 2018). Teammates get notifications, comments, tasks, and more across all of them.
The current productivity software TAM is roughly $50 billion in the US alone. (link)
Looped is the glue between productivity tools, not just another place to silo data.
We're not trying to compete with the incumbent document-based platforms and live chat apps.