Visit LightForth’s Live Website Here

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Project Summary

As a student or aspiring learner, enthusiastic about digital skills, tech skills, or simply put, online courses, or a tutor who wants to convert passion into a teaching marketplace, you can access LightForth anywhere in the world from a PC or Mobile Device.

Imagine an edtech and OPEN ONLINE COURSE PROVIDER like Udemy, Coursera, etc. LightForth is building such a teaching marketplace that is even more diverse, user-friendly, accessible, and inclusive through the integration of AI assistance and job companions.

<aside> 💡 I was hired as a UX writer and Copywriter to Join LightForth’s product, content and marketing TEAM. The product is an LMS platform (Learning management scheme where users ( mostly learners, and tutors, can have a seamless and stress-free user experience in enrolling for courses or becoming a TUTOR.

The project is dynamic and multidimensional with the integration of AI which makes this project the first ever and most unique Among all LMS platforms.

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Core problem and solution

In building a product that entertains all levels of users/visitors, learners, tutors, and even users who are clueless about their needs and wants, concise and simple messages are how you communicate to them. No complicated stuff! That is user-experience writing. It’s all about the users.

LIGHTRFORTH aims to ensure every user clearly understands the messages they pass, enabling them to have an itch-free experience and take their desired actions.

Thus, I addressed all these concerns by

  1. writing and designing resonating content for all blank screens
  2. crafting emotional brand tone and
  3. engaging social media content for their X(Twitter handle) @https://x.com/joinLightforth and @LightForthLinkedin

My role in this project

I embarked on a transformative journey centred around elevating user experiences through language. I collaborated with teammates ( Product guys, engineers, content and marketing team) in multiple roles. Starting from UX research, user story analysis, user journey, user needs, voice and tone guide, microcopy for mobile app, onboarding screens, website copy and action buttons decision. Each process was a meticulous exploration of simplicity, clarity, empathy, and enthusiasm.

The product screens and pages were about 500 plus of which I wrote for over 250 screens including web, mobile and landing pages.

Doing the Impossible - Writing for over 250 screens in a month alongside Social media content for LinkedIn and X(Twitter)

LightForth was an ongoing project and by the time I was hired in March 2024, over 500 screens had been designed. I was just to effect the content on Figma to replace the demo and ‘Lorem’ content. It was quite demanding to find the best writing approach since the product competes with the big fishes in the pond, in the likes of Udemy, Coursera and the like. Thus, after my onboarding, I took time to go through the user story, get familiar with the designs on the Figma board, analyzed competitors' web and app content, and words kept flowing.

Making Learning and Tutoring Easy