Session Objective

Stage a review-only rebuild package for Sam Aguiar Google Ads account 381-391-6687: rebuild Lexington Search around exact/phrase high-intent clusters, with no live mutation.

Accomplished

• Connected to NotFair and confirmed account mapping: 3813916687 = Sam Aguiar Injury Lawyers.
• Used Sam's latest audit evidence for the current Lexington campaign: spend, clicks, conversions, CPC, impression share, lost rank, lost budget, and waste search terms.
• Checked Keyword Planner directionally for Lexington car accident, PI, truck, and motorcycle seed terms.
• Checked recent NotFair change log and saw active shared-negative maintenance, including attorney-name negatives.
• Created a local markdown plan with proposed structure, keyword clusters, negative plan, RSA themes, landing page mapping, and main-agent command plan.
• Created three local Google Ads Editor CSVs: keywords, RSAs, and negatives.
• Validated CSV row counts, no extra CSV columns, and RSA headline/description/path limits.

Local Files Created

• /Users/samaguiar/Documents/Projects/Repos/sail-googleads/google-ads/outputs/fix-lists/2026-06-11-lexington-search-rebuild-plan.md
• /Users/samaguiar/Documents/Projects/Repos/sail-googleads/google-ads-editor-csvs/2026-06-11-lexington-search-rebuild-keywords.csv
• /Users/samaguiar/Documents/Projects/Repos/sail-googleads/google-ads-editor-csvs/2026-06-11-lexington-search-rebuild-rsas.csv
• /Users/samaguiar/Documents/Projects/Repos/sail-googleads/google-ads-editor-csvs/2026-06-11-lexington-search-rebuild-negatives.csv

Pending Main-Agent Review

• Confirm whether to import as a paused duplicate rebuild campaign or edit the existing Lexington campaign in place.
• Confirm the active Lexington campaign ID before any import or NotFair write.
• Confirm the current truck and motorcycle LP test URLs before importing optional subtype ad groups.
• Confirm whether the current $20/day budget should stay for test mode or whether Sam should approve a budget change.