Intro

A big use case for Laylo has been using a Drop to let fans get notified when a song is out. Traditionally, this has been somewhat accomplished through presaves via feature.fm, Linkfire, Hypeddit, and a few other platforms.

Here's an article that outlines how presaves have been used in the past and what they will mean in the future: https://oddlysimpl.xyz/pre-saves-next-year/

The Presave Myth

Industry wide, people have been using ‘presave’ links - but I wanted to actually clear up exactly what a presave actually does.

There is no such thing as a ‘presave’ on Spotify’s backend. Spotify has no clue how many ‘presaves’ you have. When you execute a presave campaign on Ffm, Linkfire, Hypedit, etc. all that’s happening is that the company will store the fan’s Spotify token, and then save the track to their library when the song is actually out. That’s why you don’t need to add an ISRC for a presave to work until the song is actually out.

It’s the same with Laylo. When a fan logins into Spotify on Laylo, we store the fan’s Spotify token/account, and then when the song is actually out, we loop through every fan and add the track to their libraries.

Laylo now offers Spotify Presaves directly on Drop pages

After much research and customer interviews, we built presave functionality directly into the platform. The feature is available publicly. Manage Drop ⇒ Advanced Tab ⇒ Autofollow

Why is Laylo’s presave any different than the rest?

See the video for how the flow works or try the example below

https://laylo.com/alexander23/o6h3m

What goes on under the hood

  1. As soon as the fan signs into Spotify, we auto follow the artist via their Spotify account. (Make sure to have your spotify artist page linked on your profile!)
  2. When the drop date and time is set, Laylo will auto save the song directly into the fan’s library as soon as they receive the text/email/IG dm with the song link
  3. Once a fan logs into Spotify for the first time, they will never have to login again. This is because we attach a fan’s Spotify account to their phone number. So the next time the fan goes to presave any of your songs via Laylo, all they have to do is put their phone number!
  4. Any fan who presaves once is presaved forever until they opt out via Laylo. For example if you get 10k fans presaved on your first song, and another 10k on your second, you actually have 20k total. Our presave works on an artist basis, not a song by song basis.

Presave Flow.mp4

FAQ