1. Context

New users are required to complete an onboarding flow after signing up. This flow collects basic information and helps personalize their experience.

Currently, analytics show that a significant number of users:

• drop off midway through onboarding
• skip important steps
• enter incomplete or inaccurate information

This affects both user experience and product effectiveness.

2. Problem

The onboarding experience feels long and unclear, causing users to abandon the flow before completion.

As a result:

• users don’t reach the core product experience
• personalization is weakened
• activation rates are low

3. Goal

• Increase onboarding completion rate
• Make the process feel faster and more engaging
• Help users understand why each step matters
• Ensure higher quality input from users

4. Proposed Solution

Redesign the onboarding flow to include: