I’m currently writing a book about how to build businesses where you can make money, create impact and be a force for good.

It has 3 sections:

  1. Why now is the right time to build a BBOP (Better Business On Purpose). You need to see the world differently, and recognise both the opportunity and the need.
  2. The 7 levers that you need to deliberately work on to be a BBOP, with examples of other companies that have got it right, and some that haven’t
  3. What you need to do, and how you need to do it to run your business as a BBOP

Better Business On Purpose - The Book