Hi, Iâm Sean Higgins.
I combine custom AI tools and real-world marketing experience to help lean marketing teams in deep tech produce content thatâs bolder and more differentiated than humans can write alone.

Me / Sean Higgins / Your Guide
Itâs safe and boring
Readers couldnât pick your content out of a lineup.
The process is a time suck
While youâre iterating on another blog post, your Slack wonât stop dinging.
No resources to do it right
Best practices. New tech. Ethics. IP protection. Who has the time?
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He has an innate ability to break down complex topics into digestible, engaging content that tells the right story to the right people.
Kourtney Kirton, NavVis
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My process combines real-world insights from your SMEs and deep research from custom AI for content that hits.
Get back to sales calls, prepping for investor meetings, and other items on your never-ending checklist.
You weigh in quickly at key decision points. Leave the rest to an AI-first marketer who gets the tech details right.
As we produce content, weâll train the AI to produce better content faster.
We give the AI all the context it needs to do its best work. I add my custom-built workflow documentation, as well as your messaging, positioning, voice guide, and audience and competitor analysis.
(If you donât have these documents, we can produce minimum viable versions quickly for a small setup fee.)
I capture campaign strategy, real-world experience, and hard-earned insights from your team, and feed them to my AI workflow.
Then, I run a research process to generate new ideas for contentâangles that havenât been covered by competitors, insights that only you could have, etc.