Hi, I’m Sean Higgins.

I combine custom AI tools and real-world marketing experience to help lean marketing teams in deep tech produce content that’s bolder and more differentiated than humans can write alone.

Me / Sean Higgins / Your Guide

Me / Sean Higgins / Your Guide


đŸ€”Â You’ve tried writing tech content with AI, but


It’s safe and boring

Readers couldn’t pick your content out of a lineup.

The process is a time suck

While you’re iterating on another blog post, your Slack won’t stop dinging.

No resources to do it right

Best practices. New tech. Ethics. IP protection. Who has the time?

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Anyone lucky enough to work with Sean will see why he’s in a league of his own.

He has an innate ability to break down complex topics into digestible, engaging content that tells the right story to the right people.

Kourtney Kirton, NavVis

Kirton_Kourtney_341219 (1).heic

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😀 Work with me and you’ll get

Bold, Insightful Content

My process combines real-world insights from your SMEs and deep research from custom AI for content that hits.

More Time for Critical Tasks

Get back to sales calls, prepping for investor meetings, and other items on your never-ending checklist.

Strategic Oversight You Can Trust

You weigh in quickly at key decision points. Leave the rest to an AI-first marketer who gets the tech details right.

Always-Improving AI Engine

As we produce content, we’ll train the AI to produce better content faster.


⏩ My human-led AI process

Step 0: Build the Content Engine

We give the AI all the context it needs to do its best work. I add my custom-built workflow documentation, as well as your messaging, positioning, voice guide, and audience and competitor analysis.

(If you don’t have these documents, we can produce minimum viable versions quickly for a small setup fee.)

Step 1: Find the Best Story

I capture campaign strategy, real-world experience, and hard-earned insights from your team, and feed them to my AI workflow.

Then, I run a research process to generate new ideas for content—angles that haven’t been covered by competitors, insights that only you could have, etc.

Step 2: Outline