by Costa Alexoglou, Co-Founder of VisualEyes
<aside> ⚡ Streamlining A/B testing - From 2 weeks to 2 minutes
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This example is going to help you perform A/B tests in live websites and we are going to use two Chrome extensions.
After you install both of them let's get started ⚡️
(If you wish to see a video version of this post jump to the end)
We are going to test Spotify's main CTA in their US website. The design team has a crucial decision to make, will the Green or the Purple button convert better?
They can A/B test the two proposed colours with real traffic, over the course of two weeks, or speed up the process with AI Visual testing using VisualEyes.
To test the control version (also known as the original version), all we need to do is the following.