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Le Gushe is a Korean-American skincare brand known for its affordable, high-performance under-eye patches infused with ingredients like collagen, hyaluronic acid, and 24K gold. While their product had strong traction on Amazon, the brand wanted to capture and convert more paid traffic through their own funnel.
I was brought in to build a high-converting squeeze page that could warm up ad traffic, reinforce product value, and drive more sales — turning clicks into revenue before visitors even hit Amazon.
Le Gushe was running paid traffic but not seeing the return they expected. Most visitors clicked through and dropped off without converting. There was no clear pre-sell or product education step in the funnel, which made it harder to build trust — especially with cold audiences. As a result, conversion rates were low and ad spend wasn’t generating consistent ROI.
They needed a way to warm up traffic, reinforce credibility, and guide users toward purchase — without relying solely on Amazon.
I designed a conversion-focused squeeze page to sit between ad traffic and the final purchase destination (Amazon or Shopify). The goal was to pre-sell the product, build trust quickly, and drive higher purchase intent. The page highlighted the core benefits — hydration, smoothing, and brightening — with clear visuals, social proof, and a strong call-to-action.
To maximize performance,:
The new squeeze page helped Le Gushe generate over $10K in additional sales, significantly improving the performance of their ad campaigns. By pre-selling the product and warming up cold traffic, the page increased engagement, reduced drop-off, and drove more high-intent clicks to Amazon.
The result was a lean, conversion-focused funnel that turned ad spend into real revenue — without needing to overhaul the entire site.